Jefferson and Monticello on view in Shanghai
30-second spot on Jefferson and Monticello being shown at the World Expo in Shanghai. Click image to enlarge.
Monticello has a 30-second film spot running six times daily on the huge outdoor screen at the U.S. Pavilion of the Expo 2010 in Shanghai, China. The video runs daily through October and can seen by millions of Expo visitors. The 30-second message was made with images from Monticello’s acclaimed introductory film. Subtitles in Mandarin Chinese include information about Jefferson, the Declaration of Independence, and a direct translation of “life, liberty, and the pursuit of happiness.”
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